Pasture Fed Livestock Association seeks chief executive

Pasture Fed Livestock Association seeks chief executive

Wednesday, November 30, 2016

The Pasture-Fed Livestock Association promotes the raising of ruminant livestock exclusively on grazed and conserved pasture and forage. It is a membership organisation of farmers and butchers, working together to build the market for certified Pasture for Life beef, lamb and milk and is recruiting a chief executive, initially part-time, to build on its solid achievements and take the Pasture for Life certification mark to scale.

Established as a not-for-profit community interest company in 2011, the PFLA has developed the registered Pasture for Life Certification Mark, created an identity in the market and built a membership of over 250 – mostly farmers – to which it provides a range of services. As a small organisation with a high national profile, its success is due in large part to the commitment and effort of its volunteer farmer Directors and members. Supported with funding from the Esmée Fairbairn Foundation, it can now increase its modest staffing levels to continue to grow income through membership fees and levies. It is looking for a high-level, part-time Chief Executive to take the organisation to the next stage and ensure that it is self-financing by the end of 2018.

The Chief Executive will be responsible for:

  • Ensuring the organisation is financially self-supporting by the end of 2018.
  • The strategic development and growth of the organisation.
  • Devising and updating the business plan.
  • Overseeing the operational activities of the organisation.
  • Supporting and co-ordinating the work of the Chairman and Board.
  • Fundraising and assessing the potential for establishing the Pasture for Life Foundation as a charitable entity to address those elements of the work that benefit the public good.

Further details

The appointment is initially for three days (flexible) a week with annual remuneration of £30,000 (£50,000 pro rata).  More information on the post is available here.  Expressions of interest plus CV should be sent to PFLA director Fidelity Weston via by Friday 9 December 2016.  Interviews will take place in Cirencester on December 15, 2016.




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